Jake Yarbrough
Strategic Marketing and Branding Executive
Exteris_Golf_GCM_April_8.25x10.875.jpg

Cultivating The Art Of Science

Turfgrass management is a combination science and art. While Bayer has a sterling reputation for its world-class R&D, I helped lead the team that tapped into the real root of brand growth – the genuine pride and purpose superintendents, lawn care operators and ornamental growers feel for their environments.

LCO_CustJourney.jpg
2016-02-06 23.35.34.png
Slide1.jpg
2016-02-11 19.03.06.jpg

Bayer Tournament Ready

Exteris_Golf_GCM_April_8.25x10.875.png
BBB_Lawn_2015_Moments_042715JC_V2[2].jpg
2016-02-06 23.41.50.png
2016-02-06 23.45.18.png
2016-02-10 10.56.45.jpg
2016-02-06 23.43.50.png
BloomOn.png